hat’s why, for over 70 years, our singular mission has always been to make beautiful jewelry accessible to all. Our first store opened in historic Providence in 1952 with the goal of offering high-quality jewelry at the most affordable prices. We’ve expanded from a single retail store to a robust multi-channel business that reaches millions of customers annually.

Crafted to the highest standards with only premium materials, our jewelry looks fabulous, feels luxurious and is made to last. Our skilled gemologists expertly source, select and inspect every piece to provide you with precise details – from gemstone size and clarity to metal finish and weight. You’ll always know what you’re getting – exceptional quality at the absolute best value.